Hopper is a start-up in the travel inspiration space. I led the visual design and many aspects of the UX design. The challenge was to create a travel inspiration product that was built on big-data and publicly available content scattered throughout the web. I worked with other UX designers, the founders and developers to iterate on product concepts at various levels of fidelity. We tested with users frequently to help validate not only usability, but also usefulness and desirability as we honed in on a direction for the product.